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Wise Words

“The creation of something new is not accomplished by the intellect but by the play instinct.”

Carl Jung · Psychological Types, 1921

“The creation of something new is not accomplished by the intellect but by the play instinct.”

Carl Gustav Jung (1875–1961) was a Swiss psychiatrist and psychoanalyst who founded analytical psychology. His work on archetypes, the collective unconscious, and personality types has influenced psychology, literature, and art.

Curator’s Note
In an age of optimization and efficiency, Jung reminds us that creativity doesn’t come from the analytical mind. It comes from play — the willingness to experiment without knowing the outcome, to be foolish, to follow curiosity without a plan.
Creative Process
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